What is Indiegogo
As the largest global site for fundraisers, Indiegogo helps individuals, groups and non-profits raise money online to make their ideas a reality through crowdfunding. It’s easy to start fundraising today.
Why use Indiegogo?
Crowdfunding can help whether you’re looking to fund your project, prove a concept, share your idea or bring change to the world. The true benefit of crowdfunding on Indiegogo is the potential for creative entrepreneurs to bring inspiring ideas to life.
Indiegogo and Crowdfunding FAQ
What is an advantage of using crowdfunding?
Advantages: There are often minimal upfront fees or costs and this means there is some protection from risk when starting out. There is little financial risk with almost no start up debt. It’s a great form of market testing and marketing research, seeking the opinion of your target audience.
Why is Kickstarter better than Indiegogo?
Kickstarter uses an “all-or-nothing” funding model. If your project doesn’t reach its goal, nobody is charged, nobody gets paid, money doesn’t change hands. As for Indiegogo, you can choose between fixed and flexible funding (receiving funding as it comes in).
How does crowdfunding work Indiegogo?
Our platform gives you freedom and flexibility to customize your campaign as you want: You get to decide on your fundraising target, create perks to reward backers, and set a campaign deadline (up to 60 days). You decide when to make your campaign live – no approvals necessary.
What are the reasons to engage in crowdfunding?
We find that entrepreneurs often engage in crowdfunding as a first resort with three distinct motives; to raise capital, to validate a business idea, or to create brand awareness.
What are the pros and cons of crowdfunding?
10 Pros and Cons of Business Crowdfunding
|Low overall risk for a potentially high reward||Low success rate|
|Increased exposure||Long preparation time|
|Established audience with centralized communication||Difficulty getting noticed|
|Community building and feedback collection||High fees and strict rules|
What is Indiegogo used for?
Indiegogo is an online crowdfunding platform that brings Users together to support crowdfunding campaigns featuring innovative products, creative design, and inspired ventures. It allows Users to launch and seek to raise funds for their own Campaigns and to contribute to the Campaigns of others.
What happens if an Indiegogo project fails?
If your campaign does not meet its goal by its deadline, all your backers will be refunded by Indiegogo within 5-7 business days. Choose fixed funding only if your campaign objective requires a minimum amount of money to be accomplished, and if you cannot fulfill your perks without raising the full goal amount.
What are the benefits of choosing Indiegogo for a lender?
Indiegogo Pros and Benefits
- Indiegogo InDemand: Keep Raising Funds Post-Campaign. …
- Fixed or Flexible Funding: All-or-Nothing or Keep What You Raise Campaign. …
- Projects, Charity, and Equity Crowdfunding. …
- Not as Popular as Kickstarter. …
- You ALWAYS Must Ship Your Perks or Rewards. …
- You Must Pay Fees to Indiegogo.
What is the success rate of Indiegogo?
If you have a good product and know what you’re doing, you are set up for success. Indiegogo, on the other hand, has around a 9% success rate.
What do Crowdfunders get in return?
For investment-based crowdfunding, you will usually only get your money back (including any return on your investment) if the company floats on a stock exchange, is bought by another company or if the management buys back your shares.
What is the most successful crowdfunding site?
The 7 Best Crowdfunding Sites of 2022
- Best Overall: Kickstarter.
- Runner-Up, Best Overall: Indiegogo.
- Best for Creators: Patreon.
- Best for Personal Fundraising: GoFundMe.
- Best for Equity Crowdfunding: CircleUp.
Is crowdfunding a good way to raise money?
If you need to raise money on short notice, crowdfunding is an efficient option. Because of its easy-to-use process, building and sharing a campaign doesn’t require a ton of time. Plus, when carefully thought out, a campaign can raise almost half of its fundraising goal in the first three days!
Which fundraising platform is best?
9 Best Online Fundraising Platforms
- Donorbox. Donorbox is a powerful all-in-one fundraising platform with a quick setup process and plenty of easy-to-use features. …
- GoFundMe. GoFundMe is a well-known online fundraising platform. …
- OneCause. …
- Handbid. …
- Bonfire. …
- Fundly. …
- Soapbox Engage. …
Do you pay crowdfunding back?
Loan-based crowdfunding means that investors get their money back, usually with interest. And with investment-based crowdfunding, people put money in, usually for a share of your business. So they’ll see the value of their shares rise and fall, but you don’t need to pay back their investment.